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Parent's level of concern about children's spending via social media and payment method

About this data

According to Ofcom's June 2025 research into persuasive design features and potential financial harm to children, more than half of parents (53%) reported feeling concerned about their child’s online spending. Of these, 16% were moderately concerned and 12% were very concerned, while a further 25% were a little concerned. Slightly under half (47%) reported not being at all concerned.

Dataset details

Source: Research into persuasive design features and potential child financial harms, Ofcom, June 2025
Topic: Usage Patterns
Reference year: 2025
Geographical scope: United Kingdom
Method: survey (2,205 children aged 8-17 and their parents/guardians)
Unit of measurement: Percent (%)
Link to original document: www.ofcom.org.uk

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